Shopify is one of the most popular platforms in the world for building online stores, and it’s growing faster than ever. Here we share some surprising Shopify facts and statistics that will show you just how powerful and popular the platform has become.
1. Growth
In just the third quarter of 2024, the total number of Shopify stores grew by an impressive 10%. With this steady rise, it’s clear that Shopify continues to be a favourite for those looking to start or grow an e-commerce business. Much of this growth is also driven by improvements in Shopify web design, which helps businesses stand out and attract more customers.
2. Businesses Are Seeing Increases
Not only are more stores popping up, but they’re also doing better than ever. In the final quarter of 2024, companies using Shopify saw a 25% jump in sales compared to previous periods.
3. Customers Keep Coming Back
One of the biggest challenges for any business is keeping customers coming back. The average customer retention rate on Shopify falls between 70% and 80%, which means most shoppers are happy enough with their experience to return again and again. Stores that invest time and effort into smart strategies like thoughtful marketing tend to see the best results in long-term customer loyalty.
4. The Average Order Value Is Rising
Shopify isn’t just helping store owners make more sales – it’s also helping them sell more per order. Globally, the average order value for purchases made on Shopify is about $144.
A good Shopify web design can play a big role in increasing average order value by encouraging your customers to explore more products and complete larger purchases.
5. A Look at Conversion Rates
While it’s true that getting visitors to your store is important, getting them to actually make a purchase matters even more. On average, Shopify stores convert 1.4% of their visitors into paying customers. Although this might sound low, it’s actually a solid number in the world of online retail, especially given how competitive the market is.
